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Effective Business letters


Basics of business letters

Business writing is different than academic
disciplines, social sciences or humanities. Writing for a business purpose needs
to be brittle and concise rather than creative or suggestive; it strives to be
accurate and specific.  This difference of business letters reflects
considerations and purpose involved when writing in a business context.



Write in interest of readers

When writing for a business audience
keep in mind that the business authorities have little time to read it and
likely to scan. These readers have one interest to know what you say about their
working world. Make your points clear indicating problems or situations and how
you want them to react.

Styles of business letters

Business letter
writing varies from legalistic style, formal contract letters to the more formal
email messages in conversational styles.  To make your first impression with
your letter use a style that uses appropriate mix of these two extreme styles.
Too formal writing can estrange readers, and an overly formal letter may seem
unprofessional or insincere. You must know your readers when you are in business
of writing business letters.

Set focus and be specific

Business
letters need to be concise and clear. Take care that your business letter does
not turn into a long story or a long series of irregular, short sentences.  Make
sure tone of the writing is appropriate and does not make any “blunt” points.
Keeping your audience in mind, be an expert on style of writing that is
respectful and diplomatic